From my research, it's clear that H&M targets a broad demographic, focusing primarily on individuals aged 15-34. They cater to both women and men, with a diverse range of stylish yet affordable fashion. H&M also offers collections for children, making them a go-to for families as well. Despite this wide range, their main attraction remains the younger, fashion-conscious crowd looking for the latest trends without breaking the bank. So, it's safe to say H&M truly has something for everyone.